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Official ICSE & CPHI supporting publication

No chance for plagiarism

Counterfeiting and forging have always existed in the pharmaceuticals industry, but today 10% of globally traded goods at a value of €300 billion are fake. Enterprises can protect their valuable goods through the efficient use of sophisticated hologram technology with overt and covert security features, which are measurable against counterfeiting and illegal sales activities. Simultaneously, the entire product range is consistently tracked by using RFID technology, which enhances the economic efficiency of company processes, with enormous cost savings.

Two German-based companies Hologram Company Rako GmbH and Rako Security Label GmbH offer an enduring solution to the fast-growing problems of product piracy and optimisation of the supply chain until the point of sale. This versatile problem solver is a UHF RFID transponder, which incorporates a holographic antenna equipped with visible and invisible security features. Furthermore, a manipulation-resistant, laser-engraved tracking and tracing encoding can be included to ensure worldwide retracing. Any attempt at manipulation of the product will be visible due to disrupted raw materials.

The transponder contains a silicon chip that stores its designated information. The holographic antenna is combined with an etched aluminium loop, which carriers the chip. The transponder achieves a read range of several metres to, for example, contactlessly bulk read data of goods in industrial applications or for daily inventories in retail sales by using handheld readers.

This holographic inlay works highly efficiently and flexibly to cure the biggest headaches of international operating companies: brand and product piracy, with its gigantic losses, ever-threatening legal cases and necessary cost reductions to enable highly efficient, mistake-free operating supply chains.   



Company profile



Hologram Company
Tel +49 4104 693 2117
Fax: +49 4104 693 249
Email:
bs@hologram-company.com

Website:
www.hologram-company.com


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